Simple, effective, affordable Small Business Marketing
Grow your business with a proven marketing system

Why you need a marketing system

Analyze

Our team will conduct a comprehensive audit of your current online marketing efforts.

Prioritize

We’ll help you prioritize and integrate the most effective marketing channels for your business today.

Grow

Once the foundation is built, we’ll help you ignite new growth channels and opportunities.

Let Us Develop a Comprehensive
Marketing Plan Just for You

Strategy and tactics must go hand in hand in order for a business to achieve a measure of true momentum, but an effective strategy must be in place before any set of tactics make sense. Once you develop a marketing strategy perfect for your business you’ll suddenly discover:

  1. You can attract clients that are ideal for you
  2. You can stand out in ways that make the competition irrelevant
  3. You can know confidently what to do and what not to do
  4. Clients will expect to pay a premium to work with you
  5. You can identify the most profitable ways for you to attract new business

What a Strategy Engagement Includes

  1. Initial getting started discovery meeting
    During this call we’ll learn about your current marketing efforts as well as future goals and objectives.
  2. Core message and ideal client persona development
    We’ll conduct research or interview 5 ideal clients (depending on your package level) to discover your most effective competitive advantage. You will receive access to interview summaries, ideal client profiles, and our recommendation for a core marketing message that will allow you to stand out from the competition.
  3. Editorial plan
    Based on our keyword research we’ll build a content strategy using our “hub” pages approach that will allow you to map out 6-12 months of content as part of your ongoing marketing efforts
  4. Customer journey map
    Using our proprietary Marketing Hourglass technology we’ll help you create a roadmap of suggested marketing tactics for each of the phases of the customer buying journey: Know, like, trust, try, buy, repeat and refer.
  5. Competitive landscape
    We’ll study your biggest competitors and create high-level summaries and a report on their marketing strengths and weaknesses.
  6. Priority growth recommendations
    From our research and an audit of your existing marketing and online presence we’ll recommend the highest-impact activities you need to consider fixing or implementing today.
  7. Presentation of findings
    Once we complete our work we’ll schedule a time to meet with you and your team via video chat to deliver the items above and map out what we believe is the best strategic approach for you to take with your marketing. From this point, you’ll have several options for how you put our recommendations into action. We can teach you or your staff to do it or we can do it for you.

The entire process takes about 45-60 days and involves meetings with you and your team. 

When you receive our strategy findings you’ll have a clear direction for standing out and attracting the ideal client and a roadmap of the most effective tactics to support your strategy. At that point, you can take the roadmap and implement the plan with your team or hire A to Z Business Growth as your outsourced marketing department.

Let us help you grow your business the right way!

Take the next step to online marketing, with the Strategy First Blueprint. Once you complete the purchase, we’ll reach out quickly, schedule a time to talk, and kick off the conversation with a simple intake form.

Fee $5,000

100% Money Back Guarantee

If after we deliver your final presentation and recommendations you don’t think you can use this information to dramatically improve your marketing results, simply ask for a full refund.

We Partner With You

A lot of small business owners hear about the latest trends in online marketing—AI, paid search, marketing automation—and begin to feel overwhelmed. There are already so many channels and tactics to consider, and it seems like there are new ones each day.

Of course, in an ideal world, your business would be taking advantage of all the available channels. But there’s no point in trying to jump ahead to the latest and greatest technology if you don’t have the basics under control.

That’s why we propose a specific model for marketing maturity. Made up of three stages—build, grow, and ignite—it encourages businesses to start with a solid foundation and work their way up to the final stage where all channels are being used, and you’re optimizing and maximizing your existing marketing assets.

Done for you packages with a set price

Our consulting is based on your unique business needs and budget. Here are a few of our example packages.

We start by creating your perfect marketing strategy

Then we build the right ongoing implementation
package for your business

Phase 2

Phase 2

Phase 2

Phase 2

Need to build a local foundation first?
Ask about our Local Foundation Package

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